Magic Nothing Release Cohort
Magic Nothing Release Cohort
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The Magic Nothing Release Cohort (MNRC) is a facilitated workshop for independent musicians releasing your own work. If you don't have a team helping you plan and execute your release, this workshop is for you!
There will be an emphasis on creativity, storytelling, purpose, and practical promotional skills. You will be encouraged to identify your motivations (your why), develop a unique and compelling story around your work, implement your strategy, and evaluate and iterate on your efforts.
We will also be discussing branding, content strategy, community building, PR/publicity, sync, legal (royalties and PROs), streaming, conversion campaigns, audience engagement, distribution and everything relating to releasing your music! This is a broad workshop covering a LOT of material.
All stages of career, all genres, all ages, and all nationalities are welcome.
MNRC will take place from March 2nd - March 23rd and all meetings will happen on Zoom. See the schedule below for exact dates and times.
Structure:
- Weekly lectures w/ Zack Fischmann (Magic Nothing) on Sunday 3/2, 3/9, 3/16, 3/23 @ 12pm PT / 3pm ET
- Weekly moderated Q&A's with special guests:
- Lauren Branson (Oh Boy Records, Little Birdie PR) PR/Publicity q&a Monday 3/3 @ 5pm PT / 8pm ET
- Jason Mirchandani (Head of Film & TV @ Beggars Group, the home of 4AD, Matador Records, Rough Trade Records, XL Recordings and Young) Sync Licensing q&a Thursday 3/20 @ 4pm PT / 7pm ET
- Anthony Simpkins (Documentarian and Director @ GemsOnVHS) Community/Content q&a Date and Time TBA
- Ryan Schmidt (Music Lawyer, Co-Founder @ foundation.app) Legal/Royalties q&a Wednesday 3/12 @ 5pm PT / 7pm ET
- Weekly homework assignments and breakout groups to share your work with other participants on Saturday 3/8, 3/15, 3/22 @ 12pm PT / 3pm ET
- Magic Nothing Community Discord access to connect with other participants in the cohort and the larger Magic Nothing Community of over 700 independent musicians
Prerequisites:
- Internet Connection w/ Zoom access
- Music you have released or are preparing to release
- A growth mindset
Notes:
- Lectures and Q&A will be recorded and shared for anybody who's unable to attend live. We're unable to record breakout groups for technical reasons.
- If you're unhappy with your experience, send us an email before the 2nd lecture and we can process a full refund :)
ty4bh ✌️




